Insights

The latest CX insights, updates and thoughts

CEC's recognition with Gartner's Market Guide for Digital Business Consulting Services

We are recognised for our customer-led approach centred on helping clients find the right balance between digital and human interactions.

Don't drown in experience debt

The importance of separating customer need from folklore

Design and delivery – How to play nicely together (and what to do when they don’t)

Taking a flexible, considered approach will help any organisation looking to enable and align both Design and Delivery.

What is Augmented Reality? Blurring the Lines Between Reality and Digital

Winning with AR is simpler than you think

Digitising the ultimate grudge purchase

A conversation with Steve Raynor (former COO at QBE), Jill Baptist (EGM of Customer Futures at IAG), and Aubrey Sonnenberg (CEO of LifeIQ)

Product obsession is killing the customer experience

Only 20% of product features are always or often used, leaving 80% of product features seldom or never used.

The Product Trap

If you build it, they will come....right?

It is possible to increase employee engagement during disruption?

How we designed a program that would take a workforce disconnected employees and transition them to being customer centric.

Keeping employees engaged in the services industry

A recap of one of our breakfast series events.

Sitting patiently in the waiting room for a better customer experience

Why patient experience is poor, and how 1stavailable.com.au is making a small but significant improvement

The effects of time and trauma on Personas

Rethinking Personas

15 years of Customer Experience

The journey to solving real business problems using design thinking and service design, to achieve customer and business outcomes.

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